Lord Mandelson has announced in the House of Lords that there is now "no prospect" of selling Royal Mail.
CWU has won its fight to stop the privatisation thanks to a robust campaign of political lobbying, online activity and above the line advertising.
Mightysmall’s role in the fight was to create a nationwide poster and press campaign.
The role of the poster campaign was to tell the public the true facts about privatisation not those put forward by the Govt. The tactical press campaign ran in political titles to gather support amongst decision makers in parliament and encourage them to put pressure on the Government to abandon this unpopular and ill thought out policy.
Before CWU launched their campaign it was looking almost inevitable that the sale would be forced through
So well done all who worked on it.
Us 1 the Government 0.