Our fight to save the Royal Mail from privatisation continues.
This full page press ad ran on Saturday in the Yorkshire Evening Post. targeting Nick Clegg directly, in his Sheffield Hallam constituency.

Hats off to the client who wanted us to include Clegg’s home address and his home telephone number in the copy so his constituents could tell him in person how they feel.

It’s the last posting day for Christmas. If the coalition Government get their way we’ll be playing the ‘last post’ for Royal mail too. They want to sell off our cherished British institution to the highest bidder. And the British people don’t. In national surveys 78% of the public believed privatising Royal Mail would be a bad deal for the taxpayer and 82% believed prices would go up.
We post over 750 million Christmas cards. So at the very time most of us are using the service we’re running a national press campaign (starting today) to remind everyone that if you don’t want a more expensive, less regular service under a privatised Royal Mail, including Christmas 2011, then don’t let the coalition ConDem us to privatisation.

With the announcement that the coalition intends to sell off one of the few remaining British institutions still owned by us, it’s time to fight back.
Last year we were part of the successful (and highly awarded) campaign to stop Labour’s plans for part privatisation.
So once again the Communication Workers Union has asked mightysmall to spearhead a marketing campaign to show the Tories and Lib Dems that the British voters STILL don’t want to see the Royal Mail sold off.
The campaign starts with 100,000 postcards distributed to the constituents of 71seats where a Tory or a Lib Dem holds a slender majority. And they’ll be letting their MP know just how they feel about the proposed sell off. Each and every one of them can expect a very big postbag in the coming weeks.
What are our plans after that?
We’ll keep you posted.