Adrian Jeffery

Adrian Jeffery

Birthday: 21st May

Educated: BA Hons Degree (but only my mother cares)

Career: Halls, Leith, Faulds, 1576, mightysmall

Favourite ad of all time: Guardian “points of view”

Heroes: David Abbott, John Webster, Joe Montana

Favourite film: Apocalypse now

Favourite book: “Perfume” by Patrick Suskind

Favourite client quote: “The monkey doesn’t tick all the boxes.”

Best piece of advice: “just get a bird pregnant then you can do a baby mailer and get into D&AD”

Friday July 4th 2008

Happy fourth of July Darcie.

Happy fourth of July Darcie.

We've recently made a new friend and her name is Darcie Condie. She's a woman with, as they like to call it nowadays, a career portfolio: Photographer; creative thinker; social network early adopter; and serial blogger.

Next she's setting her sights on becoming a top notch advertising copywriter. We look forward to reading her work.

You can tell she loves words from her t-shirt which reads:
" Fuck Y'all I'm from Texas" (fair enough,since she is).

She only wears it on Independence Day so if you happen to bump into her today,you're in for a treat.

Thursday June 26th 2008

my new car.

my new car.Click on image to zoom in


Is not this,sadly. This is in fact The Mini Chateau. Not seen one in the carpark at Aldi? Not surprising really.This little beauty is one of a limited edition of only 12.

Why Chateau? Because it boasts a shock- absorbent wine celler in the trunk,of course.

I wondered why on earth they'd re-launched the frankly pretty useless clubman, (and so did their ad agency,hence the posters for the ordinary clubman model which showed it with those odd little back doors open, accompanied with a headline suggesting that it was great for anyone needing to transport a really small horse).

But now I've seen the Mini Chateau, it all makes sense.

Cheers.

Tuesday June 24th 2008

Best ad of the year.

Best ad of the year.Click on image to zoom in


You can keep parachutists jumping out of a plane and holding hands to spell out the word Honda, even if it is live on telly. For me this is the most creative thing I've seen all year.

Imagine that you're building the Musee Rene Magritte and your structure is covered in scaffolding. What do you do? Yes like everyone else you swathe it in fabric and make it look like the building behind the scaffolding. Nothing new there. But then genius strikes and you do something amazing. You turn the whole wrap into a surreal piece the great man himself would have been proud of.

Can't wait for my next trip to Brussels, only thing is, should I wait and visit when the Museum opens, or go now and see this great piece of thinking first?

Sunday June 15th 2008

The undiscovered county

The undiscovered countyClick on image to zoom in

This is the strapline for Northumberland, one of my favourite places. It's a truly spectacular county that stretches from the Scottish Borders to Newcastle and contains some of the UK's best beaches (Bamburgh), prettiest villages (Warkworth), most interesting history (Hadrian's wall) and best food (Stotties with pease pudding and ham). And as I discovered on a visit to a 16th century church, some very talented early copywriters. Whilst admiring the beautifully carved tomb of a Northumbrian knight I noticed two plaques commemorating the lives of a couple of locals. Here's how each described death. The first says " In the 71st year of his life on March 17th 1838 he suddenly exchanged mortality for life". The second reads " He fell asleep after an upright life of 99 years on the 12th November 1891."

There's a lot to discover in this undiscovered county. Not least a lesson in creative writing.


What we do

We are mighty. We have over 40 years experience in top flight advertising.
We’ve won more than 160 creative and effectiveness awards.
We have a track record of strong strategic thinking leading to strong creative solutions.
(Anyone can say this but not everyone can prove it. Check out our work and see if you agree).
We know what we’re good at. So we only specialise in strategy and advertising.
We know what other people are good at. So we have a strong network of talented specialists who excel in all the other disciplines.
This guarantees clients that we can bring our ideas to life everywhere and anywhere.

We are Small. When you specialise you don’t need a huge army of people. And a small team working closely together gets more creative results.
(That’s why big agencies spend all their time working out how to act small.)

We are mightysmall.

hello@mightysmall.co.uk

21a Haddington Place
Edinburgh
EH7 4AF
0131 558 7577